All paint
The Right Wall Paint
for Your Project
Paint that does what it's supposed to do. Choose by substrate, application, or base. Below the photos, you'll find the technical data sheet with everything you need: primer, finish, and non-paint items. The calculator will determine how much paint you need.
This way, you'll immediately know what to use, how to apply it, and what to pay attention to.
Tips & Tricks
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Muur Mat Muur Mat
Muur Mat
MUUR MAT is a lime-matte, water-based wall paint, suitable for a wide range of applications. This paint is ideal for interior and exterior walls, ceilings, and various substrates such as plaster, plasterboard, bricks, concrete, and wallpaper. From €25,15 -
Muur Badkamer En Keuken Muur Badkamer En Keuken
Muur Badkamer En Keuken
MUUR BADKAMER is a water-based one-pot system specifically suitable for painting bathrooms. Also suitable for other damp areas, such as kitchens. Applications: Suitable for interior walls and ceilings made of plaster, plasterboard, masonry, and similar materials. Can also be applied to previously painted surfaces. Shelf life: Store in original packaging in a dry and frost-free place for at least 12 months. Cleaning: Clean hands and tools immediately after use with soap and water. From €29,15 -
Muur Buiten Kalei Fijn Muur Buiten Kalei Fijn
Muur Buiten Kalei Fijn
Exterior Wall Kalei – Now even more durable and easier to maintainExterior Wall Kalei combines an authentic, natural look with optimized protection. Thanks to an improved formula, the finish stays clean longer, requires less maintenance, and its protection against moisture and UV radiation is stronger than ever.Available in Fine and Coarse, suitable for both exterior and interior applications. From €96,01 -
Muur Deco Kalkverf Muur Deco Kalkverf
Muur Deco Kalkverf
Do you love a lively interior with a natural look? Then MUUR DECO LIME PAINT is definitely for you. This 100% natural mineral paint is composed of pure, slaked lime and natural pigments. The captivating color variations allow you to create a diverse canvas that radiates authenticity and adds extra atmosphere to any room. The different effects and nuances are achieved by using various painting techniques. From €35,15 -
Structuurverf Terra Structuurverf Terra
Structuurverf Terra
Textured paint with a sandy and matte finish for more textureTerra is a finely structured 'sandy' wall paint that gives every wall a deep, matte look. This paint combines excellent covering power with a breathable finish, creating a lively effect in various lighting conditions. Features: Fine texture: Adds subtle depth to walls. Matte finish: Provides a modern look. Strong coverage: Efficient use with fewer coats of paint needed. Durable: Reinforced with high-tech copolymers for long-lasting quality. User-friendly: Easy to apply, suitable for various projects. Environmentally conscious: Developed with respect for the environment and health, supports a better indoor climate.Application: Terra is ideal for those who want to enrich their space with a textured effect without sacrificing quality or durability. Suitable for both new projects and renovations.Discover the possibilities of Terra for your walls and give them a unique, refined finish. From €77,66 -
Lak Hydro Satin Lak Hydro Satin
Lak Hydro Satin
LAK HYDRO SATIN is a water-based satin gloss lacquer with excellent flow for interior and exterior use. Applications: Suitable for doors, windows, woodwork, and prepared substrates where high scratch resistance is required. Shelf life: Store in original packaging in a dry and frost-free place, for at least 12 months. Cleaning: Clean hands and tools immediately after use with soap and water. From €35,15 -
Bruut Bruut
Bruut
BRUUT is a locally produced mineral texture paint with the look of tadelakt or microcement, but with the ease of a water-based finishing paint. Its innovative technology has all the properties of a multi-component system. Not only does it have a concrete look, but it's also super hard. BRUUT is ready-to-use and very easy for anyone to apply themselves. BRUUT invites creativity and is perfectly suited to give walls, ceilings, and joinery a stylish, natural look in a simple way. You can use it as subtly or as boldly as you wish, adding a personal touch to your interior. A soft, organic coffee table in Risotto White that creates a cosy atmosphere in your living room, or perhaps a striking dark wall with a tadelakt or concrete look? Anything is possible, even the look of microcement. See how to apply BRUUT From €93,00 -
Omni Hydro Omni Hydro
Omni Hydro
Omni Hydro is a water-based one-pot system for high-quality interior and exterior painting. This multi-functional product isolates old moisture stains, nicotine, coffee, wine, and more using locking technology. It offers excellent water and water vapour resistance, has a hard film with good locking properties, is easy to apply, and good for sanding. It offers the option of adding an additive as a rust converter and isolates wood bleed-through. Applications: Suitable for interior and exterior woodwork, as well as an adhesion promoter on old paint and varnish layers and smooth substrates such as PVC, polyester, polycarbonate, and wall tiles. Also suitable for steel, aluminium, copper, galvanised steel, and zinc. Shelf life: Store in original packaging in a dry and frost-free place for at least 12 months. Cleaning: Clean hands and tools immediately after use with soap and water. From €35,15 -
Primer Fixatie Primer Fixatie
Primer Fixatie
PRIMER FIXATIVE is an impregnation and fixative based on acrylate copolymers for indoor and outdoor use. Applications: Suitable for indoor and outdoor walls and ceilings in plaster, concrete, masonry, brick and all substrates with doubtful adhesion and powdering. Shelf life: Store in original packaging in a dry and frost-free place, min 12 months. Cleaning: Clean hands and tools immediately after use with soap and water. From €19,00 -
Beits Hydro Kleur Beits Hydro Kleur
Beits Hydro Kleur
BEITS HYDRO KLEUR is an impregnating agent to colour all interior and exterior wood applications. BEITS HYDRO KLEUR can also be used as a finishing product. BEITS HYDRO KLEUR simplifies maintenance. From €24,00 -
Bruut Sealer Bruut Sealer
Bruut Sealer
Bruut Sealer Satin is the ideal way to give your Bruut surface extra protection. It is a 100% solid and self-curing 1-component system to make surfaces waterproof and resistant to stubborn stain makers. It is suitable for indoor and outdoor use, is extremely scratch and wear resistant and contains no VOCs. From €58,00 -
Elasto Dak & Muur Elasto Dak & Muur
Elasto Dak & Muur
Discover Elasto Dak & Muur: a revolutionary, highly elastic water-dilutable facade and roof coating designed to provide perfect protection. With its unique crack-bridging properties, Elasto Dak & Muur ensures your walls and roofs not only stay beautiful but are also optimally protected against the elements. Key features of Elasto Dak & Muur: Water permeability class W2: This coating repels water, keeping your walls and roofs dry and protected. Water vapour permeability class V2: Despite its water repellency, Elasto Dak & Muur allows your substrates to breathe, preventing condensation. Elasto Dak & Muur excels due to its: High elasticity and tensile strength, effortlessly bridging small cracks. Good opacity for a uniform finish. Water-repellent action that keeps out rain and moisture. Excellent adhesion to a wide range of substrates, including roofs. Anti-green system that actively combats mould and moss growth. Easily cleanable surface for simple maintenance. Breathable and moisture-regulating to reduce condensation. Easy application for a smooth process. Heat-reflecting properties that contribute to a cooler home. Choose Elasto Dak & Muur when you are looking for a durable, efficient, and aesthetically pleasing solution for your facades and roofs. From €90,66 -
Epoxy Hydro Epoxy Hydro
Epoxy Hydro
EPOXY HYDRO is a water-based floor and wall coating with high mechanical and chemical resistance for interior use. EPOXY HYDRO also stabilises powdery paint layers on exterior surfaces, and guarantees long-lasting protection as a primer. €144,92 -
Hout Ontgrijzer Hout Ontgrijzer
Hout Ontgrijzer
Paintfactory Wood Reviver – Bring wood back to life ✅ Restores wood to its natural colour ✅ Environmentally friendly & biodegradable ✅ Suitable for decks, garden furniture & cladding Why does wood turn grey? Under the influence of UV rays, rain, and pollution, wood loses its natural colour. This leads to a grey, weathered appearance that affects the aesthetic and lifespan of the wood. Paintfactory Wood Reviver is the solution to make your wood shine again. What does Wood Reviver do? Our powerful formula effectively removes grey stains and marks, without damaging the wood. It opens the pores of the wood, allowing a finishing coat (such as stain or oil) to adhere better. Suitable for all wood types (hardwood and softwood) Biodegradable and safe for plants User-friendly: easy to apply with a brush Multifunctional: also removes rust stains, water rings, and limescale deposits How to use Wood Reviver? 1️⃣ Clean the surface: remove loose dirt and dust. 2️⃣ Wet the wood with a garden hose. 3️⃣ Apply Wood Reviver with a nylon brush. 4️⃣ Let it soak for 10-15 minutes (prevent drying out). 5️⃣ Scrub in the direction of the wood grain. 6️⃣ Rinse thoroughly with water. 7️⃣ Let dry & finish with Natural Wood, Beits Hydro Kleur or varnish Tip: Use the product annually for a long-lasting fresh result! Protect and beautify your wood after treatment After reviving, it is important to protect the wood against new discolouration. Paintfactory Natural Wood is the ideal finish: Transparent wood protection: maintains the natural appearance UV protection: prevents new greying from the sun Water and dirt repellent: protects against moisture and stains Easy to apply: no special primer needed Give your deck, facade, or garden furniture a second life – choose Paintfactory Wood Reviver and finish with Natural Wood! From €12,00 -
Kalei Minéral Kalei Minéral
Kalei Minéral
Kalei Minéral is a pure, mineral lime wash based on hydraulic lime. No cement, no artificial additives. Just an honest finish that does what it's supposed to: protect your facade or wall while giving it character. The result is a matte lime look with subtle colour nuances. Not a flat coat of paint, but a vibrant surface that evolves with the light. That's precisely what makes lime wash so interesting. Thanks to its breathable system, the substrate continues to breathe. Moisture can escape without water being drawn in from the outside. This makes Kalei Minéral suitable for both renovation and new builds, and certainly for buildings where authenticity must be preserved. €138,52 -
Muur Buiten Muur Buiten
Muur Buiten
Exterior Wall: the water-based wall paint with anti-green protectionDiscover Exterior Wall, specially designed for exterior walls, based on a 100% acrylate dispersion. This paint is perfect for bricks, cement, concrete, plasterwork and can also be easily applied to pre-painted surfaces. From €31,73 -
Muur Buiten Kalei Grof Muur Buiten Kalei Grof
Muur Buiten Kalei Grof
Muur Buiten Kalei – Now even more durable and maintenance-friendlyMuur Buiten Kalei combines an authentic, natural look with optimized protection. Thanks to an improved formula, the finish stays clean longer, requires less maintenance, and offers stronger protection against moisture and UV radiation than ever before.Available in Fine and Coarse, suitable for both exterior and interior applications. From €96,01 -
Muur Buiten Pearl Muur Buiten Pearl
Muur Buiten Pearl
WALL EXTERIOR PEARL is a moisture-regulating, mineral-matte, dirt-resistant and extremely durable protective coating for both mineral substrates and renovation substrates based on silicate, matte dispersion paints, synthetic plasters, etc. WALL EXTERIOR PEARL keeps facades permanently dry to a maximum depth. Pearl achieves its maximum pearl effect after 7 days From €106,66 -
Muur Satin Muur Satin
Muur Satin
WALL SATIN is a satin-finish, extremely opaque, water-based wall paint for indoor and outdoor use, based on acrylic dispersion. Applications: Suitable for interior and exterior walls made of plaster, plasterboard, bricks, concrete, wallpaper and similar surfaces. Can also be applied to previously painted surfaces. Shelf life: Store in original packaging in a dry, frost-free place for at least 12 months. Cleaning: Clean hands and tools immediately after use with soap and water. From €24,15 -
Muur Sealer Muur Sealer
Muur Sealer
Protect your walls without losing their characterWall Sealer is a water-based, matte protective layer that makes your paint finish durable without affecting its natural look. The sealer makes walls washable, scratch-resistant, and more resistant to moisture and stains. Ideal for areas that endure more wear and tear, such as the kitchen, hallway, or bathroom.Although Wall Sealer is suitable for various surfaces like limewash paint, matte wall paint, concrete, or wood, it is primarily used to protect limewash paint. It preserves the powdery appearance of limewash paint while providing a practical, easy-to-maintain finish.Apply the sealer in two thin layers with a block brush or spalter. The first coat should be applied thinly and diluted. This prevents white haze and achieves the most beautiful matte result. If using on limewash paint, wait at least one week for the paint to be completely dry.Benefits of Wall Sealer Protects limewash paint and matte paints against dirt, grease, and moisture Makes walls washable and durable Retains the original matte look Transparent, low-odor, and easy to apply Suitable for kitchens, bathrooms, and other high-traffic areasIn short: a smart finishing coat for those who want to combine a natural paint look with durable protection. From €47,00 -
Natural Wood Natural Wood
Natural Wood
Looking for natural protection for your wood, both indoors and outdoors? Discover Natural Wood, our unique, water-based wood finish. Natural Wood enhances the authentic color of the wood and ensures an even, elegant gray discoloration outdoors, in contrast to the irregular and often unattractive discoloration of unprotected wood. It also provides an impressive water and oil-repellent effect. It is ideal for use on garden furniture, decks, wooden fences, gates, and indoor furniture. After treatment with Natural Wood, your wood is protected for up to 17 years, depending on the wood type. As long as water beads on the wood, the protection remains intact. From €22,00 -
Naturel Parket Naturel Parket
Naturel Parket
NATURAL PARQUET is a unique protector that largely preserves the natural look of wood, as if it were untreated. NATURAL PARQUET is ultra-matt, offers excellent protection against wear and stains. NATURAL PARQUET is water-soluble, has almost no odor, flows beautifully and evenly, and does not yellow. €97,00 -
Curatief Hydro Curatief Hydro
Curatief Hydro
Curatief Hydro is a readily applicable micro-emulsion that effectively protects wood against insects, fungi, and termites. This solution is ideal for both preventive and curative treatment of timber such as beams and wooden frames. After treatment, it offers protection in accordance with the risks indicated in classes 1 and 2 according to EN335-1 and -2 standards, as well as class 3-A for outdoor use without ground contact for both resinous and deciduous wood. The product has a drying time of 24 to 48 hours under normal conditions. For preventive treatment, the yield is 100g/m2 with one coat, while for curative treatment, 25L/m3 is required, depending on the wood type. Application can be done with a brush in one or two coats or by brief immersion for 30 seconds to 3 minutes. From €33,00 -
Primer Muur Primer Muur
Primer Muur
PRIMER MUUR is a water-based insulating primer with excellent covering power for interior walls. Applications: suitable for interior walls and ceilings made of plaster, plasterboard, masonry, concrete, and similar materials. Can also be applied to already painted surfaces to eliminate differences in absorption. Shelf life: Stored in original packaging in a dry and frost-free place: min. 12 months. Cleaning: Clean hands and tools immediately after use with soap and water. From €24,15
Frequently asked questions
From DIY enthusiasts to professional painters: discover our high-quality paints, primers, and varnishes for every project. Our team is happy to help you with color advice, product selection, and technical tips, so you always achieve a perfect result.
Hoe kies ik de juiste verf voor mijn project?
De juiste verf kiezen doe je door rekening te houden met de ondergrond en de toepassing. Bepaal eerst of het voor binnen of buiten is, en welk materiaal je gaat schilderen (muur, hout, metaal, etc.). Op de Paintfactory-website en in de winkel kun je filteren op ondergrond en verfsoort om geschikte opties te vinden. Bij twijfel kun je altijd advies vragen aan de medewerkers, zij helpen je graag de beste verf voor jouw klus te selecteren.
Heb ik een primer nodig voordat ik ga schilderen?
In veel gevallen is een primer (grondlaag) sterk aan te raden. Een primer zorgt voor betere hechting van de verf en een egaal eindresultaat, vooral op poreuze of nieuwe ondergronden. Voor nieuwe pleisterwerken, onbehandeld hout of metaal bijvoorbeeld is eerst primen verstandig. Sommige moderne verven beloven zonder primer te dekken, maar voor het beste en duurzaamste resultaat is een aparte primer meestal de veiligste keuze.
Hoeveel verf heb ik nodig voor mijn project?
De benodigde hoeveelheid verf hangt af van het oppervlak dat je wil schilderen en het rendement van de verf (m² per liter). Gemiddeld dekt 1 liter muurverf zo’n 8 à 10 m² bij één laag. In de praktijk voorzie je best twee lagen, dus reken ongeveer 1 liter per 4–5 m² voor een dekkend resultaat. Paintfactory helpt hierbij: op elke productpagina staat een handige calculator waarmee je kunt uitrekenen hoeveel verf je precies moet bestellen op basis van jouw oppervlak.
Wat is het verschil tussen watergedragen en solventgedragen verf?
Watergedragen verf (ook wel acrylverf) is verf op waterbasis: ze droogt snel, is geurarm en beter voor mens en milieu. Solventgedragen verf bevat klassieke oplosmiddelen en wordt vandaag nog maar zelden ingezet. Bij Paintfactory kiezen we resoluut voor de toekomst – we schakelen stap voor stap over op een volledig watergedragen assortiment. Zo bieden we hoogwaardige verven aan die niet alleen performant zijn, maar ook bijdragen aan een duurzamere woonomgeving. Zonder compromis op kwaliteit.
Kan ik verf aan huis laten leveren?
Ja, je kunt alle verf en toebehoren van Paintfactory online bestellen en laten thuisbezorgen via de thuislevering service. Tijdens het bestelproces kun je jouw adres opgeven en wordt de bestelling bij je aan de deur geleverd. Dit is handig als je geen tijd hebt om naar de winkel te gaan of als je grote volumes verf nodig hebt. Uiteraard kun je er ook voor kiezen de producten in de winkel op te halen als je dat liever doet.